Sustainable Luxury and Social Entrepreneurship: Stories from the Pioneers Maria Eugenia Giron

ISBN: 9781783530632

Published: May 1st 2014

Paperback

166 pages


Description

Sustainable Luxury and Social Entrepreneurship: Stories from the Pioneers  by  Maria Eugenia Giron

Sustainable Luxury and Social Entrepreneurship: Stories from the Pioneers by Maria Eugenia Giron
May 1st 2014 | Paperback | PDF, EPUB, FB2, DjVu, audiobook, mp3, ZIP | 166 pages | ISBN: 9781783530632 | 10.41 Mb

* Stories from social entrepreneurs* Highlights the relationship between personal values and sustainable consumption of luxury productsLuxury products are now seen by a growing number of global consumers as an important and more widely available wayMore* Stories from social entrepreneurs* Highlights the relationship between personal values and sustainable consumption of luxury productsLuxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values.

In many cases, such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury--a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products.

The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game.



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